YouTube Copa90 360 Rig

Creating a live experiential event on the south Bank of the river Thames with 48 cameras on a custom made rig and structure with some of the worlds top Freestylers including Daniel Cutting.

YouTube experiential pod in London
On location at YouTube Experiential event
On location at ITV

About this project

We set up a full 48 camera rig on the South Bank of the Thames, in a huge purpose-built marquee, for YouTube/Google.

Starting at 9 pm, we worked through the night setting up a 48 camera rig, in a large custom marquee at South Bank, London. The next morning, it went live to the public, tourists in the area were invited into the rig to experience the event for the YouTube channel Copa90. YouTube also pushed the event on the home page of the video channel, telling people to come down. By the early evening, we were told there would be a huge press conference. So we closed it to the public, allowing Google/YouTubes chosen guests to experience the rig. These guests were press, social media gurus, and social media stars, which allowed them to share their experience with their audience.

We worked alongside some of the worlds top Football Freestylers, one being Daniel Cutting, who helped the public look incredible and created some amazing 360 movies.

Client: Slice

Category: Experiential

How many cameras

We used 48 cameras, with 5 computers, 4 custom made wiring looms specifically for this job.

Software System

We used our in-house custom software system designed for Bullet Time rigs. You can see more here

Location

We had the prime location on the Thames South Bank, directly behind London Television Centre.

What did we create

Over a 12hr period we created over 300 movies for Google/Youtube partners, execs and the public walking past. Many “influencers” were invited down to have a play in our rig, create a movie and have fun.